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Lalueza Bosch, Ferran;McKie, David;Xifra Triadú, Jordi
Competing identities
The state of play of PR in the 2010s

The end of the first decade of the 21st century has been marked by significant shifts in the power, practice, and theory of public relations. Alongside the continuing global expansion of connectivity, ecological degradation, and social media, more recent events – such as the global economic downturn and changing public attitudes to business – are creating different operating conditions. Academically, the rise of different voices in journals, books, and research has been paralleled by the declining power of the ruling paradigm of late 20th century public relations. The old centre has not held and a diversity of opinion that is less insular, and more socially concerned, continues to emerge. These newer voices differ on perceptions of present, past, and future – not only are there disagreements on what public relations is now, but on what public relations has been, and on what public relations might be. In examining public relations and identity construction in these more visibly competitive and uncertain times, Barcelona Meeting COM #1: International PR 2011 Conference looked beyond business competition to competition between nations and cities, between practitioners in different professions, and between different academic disciplines. The conference invited a wide range of contributions: that reflect, and that reflect on, the spectrum of possibilities of these conditions; that address current issues and trends; and that speculate on future pathways. This book includes a selected group of papers that were presented at the International PR 2011 Conference.

Editorial UOC, S.L., 2011 · Fuera de Colección · 96 p. · 0 x 0 cm · Libro electrónico · ISBN 978-84-9788-538-6 · 19 € · anglès


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digital: II Congreso español de recuperación de la información. 18 y 19 junio Valencia
Vilares Ferro, Jesús;y otros
(Publicacions de la Universitat Jaume I, 2012) · 332 p. · 6 €

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digital: El projecte SIMPATIC: tecnologia per a la qualitat de vida de la gent gran
(Publicacions URV, 2015) · 48 p. · 10 €

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digital: El fenómeno de la delincuencia sexual en España
Mínguez López, Judith
(Editorial UOC, S.L., 2015) · 98 p. · 12 €

MÉS CONSULTATS


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Didàctica, història, cooperació i justícia social
Varios autores
(Publicacions URV, 2021) · 148 p. · 16 €

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El código PBIP 4. Intervención de las fuerzas del orden en los buques
Marí Sagarra, Ricard
(Universitat Politecnica de Catalunya. Iniciativa Digital Politecnica, 2008) · 254 p. · 21 €

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digital: Bibliotecas integradas
Parra-Valero, Pablo
(Editorial UOC, S.L., 2018) · 132 p. · 6 €

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digital: La Descendentia regum Sicilie de Pau Rossell
Varios autores
(Publicacions de la Universitat de València, 2019) · 0 p. · 7 €

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Anomalías constructivas en la edificación residencial
Díaz Gómez, César;Cornadó Bardón, Còssima;Arribas Amo, Jesús Ángel;Gumà i Esteve, Ramon;Martín García, Estefanía;Santamaria Garcia, Pere;Seguí Pié, Marc;Vima Grau, Sara
(Universitat Politecnica de Catalunya. Iniciativa Digital Politecnica, 2021) · 294 p. · 24 €

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Haciendo historia. Profesor Carlos Seco Serrano
Martinez de Sas, M. Teresa;Vilanova Ribas, Mercè;Pérez Samper, Mariángeles;Schulze, Ingrid;Alvarez, Jesús Timoteo
(Publicacions i Edicions de la Universitat de Barcelona, 1989) · 0 p. · 15 €